Not Even Once

It's all well and good to hear about the problems with drugs across the world and such from the news, and how it's all a big, terrible pandemic. Don't do drugs. Blah blah blah. Seldom do we see effective campaigns against it. I can't remember the last time I saw a "quit smoking" advertisement on television--not just an anti-smoking one, but one that actually tells you to call the number and get a free guide. So when I heard about the "crystal meth pandemic", I wondered what sort of piece the news would do on it.

I heard about the Montana Meth Project on CBC News: The Hour. They showed some of the television ads, and I must say . . . they are compelling. Watch the ads or go to NotEvenOnce.com. (Warning: the ads are disturbing.)