Lately Merlin Mann has been helping Spark listeners build their "Digital You." Implicit in this new series is the fact that technology is now an ingrained part of us--how we appear online is as important as how we dress in public. Your online presence, like your personality, can be diverse: open and inviting, cold and formal--whatever works for you and gets you the audience you want.
The era of ubiquitous technology is upon us. Smartphones are getting smarter, the Internet is (at least in places other than Canada!) getting faster. And thanks to this ubiquity, we can always be connected.
Often people claim, however, that disconnecting is the best way to improve productivity. Close all those email programs; close the chat program; don't go on Facebook; don't update Twitter. Multitasking, after all, makes us lose focus and be less productive, right?
Those people are right. When it's possible for anyone to reach you, anywhere, at any time, you've become too connected. I love technology, and I love the Internet, but there is a point at which immersion makes it harder to sit down and focus--or even just relax.
But I said that this was an argument for immersion, so here…